gup
Support that answers before the queue forms
Train Gup on your product knowledge and put an AI agent on your site that resolves questions instantly.
The product
An AI support agent you train once
Gup is your always-on teammate for customer questions — trained on your docs, deployed on your site, ready when visitors need help.
How it works
Three steps to live answers
- 01
Train
Connect docs, help center, and product notes. Gup learns how you answer.
- 02
Deploy
Drop a lightweight embed on your site. Your agent is live in minutes.
- 03
Resolve
Visitors get instant answers. Edge cases hand off to your team cleanly.
Who it’s for
Made for teams that ship
Customer stories
Teams using Gup
FAVO: discreet, always-on support for health & beauty shoppers
How FAVO (favo.id) uses Gup to answer product, shipping, and policy questions for Indonesian health and beauty customers — with brand-consistent chat on the storefront.
KidsCompanyPH: storefront answers for toys, baby gear, and shipping
How KidsCompanyPH uses Gup on kidscompany.com.ph to answer product, shipping, and FAQ questions for Filipino parents — before carts stall.
Redragon Zone: storefront answers for gaming peripherals
How Redragon Zone uses Gup on redragonzone.com.my to answer product, warranty, and shipping questions for Malaysian gamers — without waiting on a queue.
Put Gup on your site
Create an account, train your agent, and go live.